Recreational Cannabis Study (Part 10)

Contemporary Evolutions: Recreational Cannabis Study Recreational cannabis represents the most progressive market model seen in the industry today – this is due mainly to the fact that larger consumer bases spur the greatest innovation in the business. As such, recreational cannabis markets most closely resemble other mainstream industries in the U.S. and beyond, where pure consumer demand drives business competition as well as success. In the language of economists, this sort of market structure operates under the banner of “laissez-faire economics.” For those who did not know, the term laissez-faire is defined as “a doctrine opposing governmental interference in economic …

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Consequences of the Grey Market (Part 9)

How Does the Grey Market Effect Local Communities? Last time on the KCG Content Green Rush series, we introduced grey market cannabis. In this post, we look more closely at how the grey market influences local communities and helps pervade the green rush myth.  For those who have come to depend on it for a livelihood, the grey-market presents one of the most volatile facets of the modern cannabis space. To this end, the entire platform is made possible by the manipulation of rapidly fleeting loopholes in the regulation of certain market segments. As such, the grey-market presents a somewhat …

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Grey Market Cannabis (Part 8)

How the Grey Market Cannabis Industry Operates Last time on the KCG Content Green Rush Series, we finished our study of the medical cannabis vertical. In this installment, we look at grey market cannabis and its influence on our misconceptions of the green rush.  The grey-market in cannabis represents a convoluted mash-up of legal and illegal activity, where progressions in legalization efforts are destabilized by individuals manipulating a changing system for profit. To this end, grey-market dealings denote a combination of both medical and black-market systems in varying locales. Grey-markets are born hand-in-hand with novel legislation in medical marijuana, as …

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MMJ Market Analysis: Ohio Cannabis (Part 7)

Medical Marijuana Industry Analysis: Ohio Market The last installment of the Green Rush Series on the KCG Content blog introduced medical marijuana. In this post, we will look more in-depth on the topic of MMJ by studying the Ohio cannabis industry.  The Ohio cannabis industry offers a great sample for analyzing how a medical marijuana market operates. At the program’s conception in Ohio, the State had approved 21 qualifying conditions for their program, with most of these being terminal illnesses such as aids and cancer. However, the State’s list also allows the use of medical cannabis for less-severe maladies such as chronic pain and …

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Medical Marijuana Industry Analysis (Part 6)

Comparative Industries:  The Medical Marijuana Market In the last edition of the Green Rush Series, we looked into black market cannabis and the role it continues to play in today’s legal industry. Even more, this study helped elucidate how ideologies from the black market era incorrectly inform the green rush myth in the legal industry. Looking at the next installment of the series, we will engage in a medical marijuana market analysis to better understand how legalization has stimulated change in the industry.  The medical marijuana industry has given rise to all our ideas and conceptions of “legal cannabis” in …

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The Black Market in a Changing Industry (Part 5)

The Black Market and the Evolution of the Cannabis Industry In the last post of the Green Rush series, we introduced the concept of black-market cannabis. The primary takeaway from this post is the fact that ideas from the illegal cannabis trade still influence the legal industry. This transference of ideas occurs even though the actual business structure of black market cannabis is nothing like that of legal cannabis.  The quickness in which the cannabis industry is transitioning from the black-market model to a legitimate industry is nothing short of amazing. A great example of this fact lies with hydroponic …

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Black Market Cannabis (Part 4)

Market Evolutions & Black Market Cannabis In the last addition to the KCG Content Green Rush Series, we discussed the rapid growth of the legal cannabis industry. This week, we look at black market cannabis to better understand how the illegal trade still affects the legal industry. Most notably, the “get rich quick” mentality of the black market era is a major contributor to the current green rush myth.  As most are aware, the cannabis industry finds its roots in the black market, with illegal activity comprising the entirety of marijuana business history. Through legalization efforts, the cannabis industry is …

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Advance of the Cannabis Business (Part 3)

Exponential Growth in the Cannabis Business  In the last post on the KCG Content Green Rush Series, we defined the term “green rush” and illuminated how this idea influences modern conceptions of legal cannabis. In this addition to the series, we will focus on the rapid growth of the legal cannabis business. In doing so, we will better understand how the green rush myth is able to infiltrate the cannabis industry so prolifically.  As the cannabis business continues its rapid evolutions from illegal trade to a legitimate profession, opportunities arise under the pressures of swift market expansion. The sheer size …

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What is the Green Rush? (Part 2)

Exploring the Green Rush In the last post on the KCG Content cannabis blog, we introduced the Green Series. In this post, we will look at the concept of the green rush in more detail to illuminate how it shapes modern conceptions of cannabis. The post also lays the groundwork for the theme “change in cannabis,’ which we will revisit throughout the Green Rush Series.  Cannabis represents the most sensationalized, as well as the most misunderstood, industry in the modern business landscape. For those that do not know, “green rush” is a hyperbolic term used to describe the cannabis industry …

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Introduction to the Green Rush Series (Part 1)

The Green Rush Series on the KCG Content Cannabis Blog The cannabis business represents one of the most exciting, yet most misunderstood, industries today. To this end, the industry as we know it is the result of a confluence of ideas that are sourced from a rapidly changing legal landscape. As such, cannabis professionals today inherit many of the ideas that were originally developed while was cannabis was still illegal. Of these inter-generational ideologies, the notion of the “green rush” has been quite influential in the modern cannabis industry. We put together the Green Rush Series to help debunk the …

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